Beauty serum
Before being appreciated for its precious and delicious qualities in the kitchen, olive oil was used as an exclusive beauty serum. Loved by Cleopatra who used it as a face cosmetic, combined with other essences, to preserve her legendary charm. Its soothing, moisturizing and anti-aging properties were also appreciated by the Greeks and the Romans.
Although centuries have passed, the cosmetic sector still recognizes the innumerable virtues of extra virgin olive oil, so much so that it represents the basis of many beauty products.
Its properties make it the 100% natural beauty product par excellence. Its effectiveness as a cosmetic is due to vitamin E, an effective antioxidant that helps counteract free radicals that cause skin aging; vitamin A, excellent for skin regeneration and repair; fatty acids, including linoleic acid and phytosterols, excellent nutrients and emollients to make the skin softer and more elastic and to reduce blemishes such as wrinkles and stretch marks; beta-carotene which gives elasticity to the skin; squalene, a hydrocarbon naturally present also in human sebum, which penetrates into the deeper layers of the skin and renews it.
Versatile, healthy and a natural product, here are some uses:

olive oil for skincare

Thanks to its emollient and soothing action, which helps to counteract skin dryness, it is ideal for cold-chapped hands. In this case, it is sufficient to leave it on for an abundant half hour and rinse with soap and water; in the same way it is effective against chapped lips. It can also be used as a nail softener. For smooth and hydrated skin, you can pour a tablespoon of oil into the bathtub and test its moisturizing action.

Olive oil for face care

Its antibacterial properties make it effective in fighting acne, helping to cleanse the skin of impurities. Olive oil does not clog pores and helps to break down bacteria, excess sebum and dead skin, thus purifying it. Ideal for making DIY (do it yourself) beauty masks. A preparation based on oil and honey, can be used to nourish the skin of the face, while to clean the impurities on the nose, a mixture of oil and clay can be used. Also excellent as a make-up remover, effective even with waterproof make-up. In this case, after massaging the eyes and face with a few drops of olive oil, you can remove the loose make-up with a cloth soaked in hot water.

Olive oil for hair care

Extra virgin olive oil is a natural remedy also to revive, nourish and repair the structure and depth of the hair damaged by dyes, bleaching, straightening or simply by exposure to the sun. Thanks to its anti-inflammatory properties, olive oil is useful for counteracting seborrheic dermatitis, while its emollient action makes it a valuable ally against hair dandruff.
To nourish the hair, simply distribute it from the scalp to the ends, cover with a warm towel and leave on for at least 30 minutes. To act on an anti-inflammatory level it is necessary to mix water, lemon juice and oil, apply it on damp hair, cover the hair with a transparent film or a cap, then wait for half an hour before rinsing thoroughly with shampoo.

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